Marketing

7 Tips on How to Use Social Media to Effectively Market Your Franchise

Published on: October 28, 2018

Social media is rapidly becoming one of the most important tools used in digital marketing. It’s a cost-effective and effective way to engage with millions of people every single day. So, why not use a social media strategy to help promote your franchise? Marketing for franchises can prove to be a difficult task with many …

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4 Ways Millennials and Baby Boomers Make the Dream Team

Published on: June 23, 2016

Baby boomers are entering their encore careers at the same time millennials are breaking into theirs, and both generations are looking for work that is meaningful. Millennials are now the largest generation in the Canadian workforce. And Statistics Canada reports that the number of seniors staying in the workforce was 25.5 percent in 2013, jumping …

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Franchising USA-Rebranding, Really: How to Take Your New Brand From Concept to Execution

Published on: December 28, 2015

Al Cave dives into the rebranding of Mr. Mikes by him and his team at RAMMP Hospitality Brands. Find rebranding guides from the Franchising USA piece, here.

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